Global, digital brand partners with popular social influencer on new series targeted to millennial women
LOS ANGELES, FEBRUARY 2, 2017 – Makeful, the quintessential, DYI destination for living your best creative life for the millennial woman, announced today the newest series to its slate of creative programming, now available on bemakeful.com. 3 Minute DIY asks viewers, what can you create in 180 seconds? and is hosted by social influencer and YouTube creator, Jeanine Amapola. Amapola’s new three-minute, do-it-yourself series is the latest addition to Makeful’s slate of premium, hosted programming that seeks to provide inspiring and educational entertainment to the DIY community.
Coinciding with this announcement, Makeful plans to launch a slate of new short-form, hosted and ‘tabletop’ series that will generate up to 150 minutes of new, original content every month. Jeanine’s show, along with the other video series, will live alongside more than 60 seasonal and evergreen articles that will be published monthly to Makeful’s site, bemakeful.com (an Omnia Media Women’s Lifestyle site) and its other video-supported social platforms.
“Now more than ever, women need to be more active and open with sharing their creativity and unique voices with the world. We see Makeful as an inspiration source for women to assert their voices and tap into their creativity.” said Carmen Quinonez, Director of Makeful at Omnia Media. “We’re proud to launch 3 Minute DIY with Jeanine, who embodies the diverse, fun and authentic creators that we love to surround ourselves with.”
In addition to hosting Makeful’s newest show, Jeanine is a public speaker, creator and influencer with a widely popular digital presence that connects more than 1.7 million followers monthly across her social channels with posts that include makeup and fitness tutorials, DIY’s, fashion hauls and even comedy videos. “One of the best parts of creating DIY projects is sharing it with the world through video or social media and I’m excited to join the Makeful community that will allow me to connect with even more people,” said Jeanine Amapola, Host, 3 Minute DIY. “I always strive to be genuine, authentic and honest with my audience and I love that through this series, I have a new platform to be creative and connect with a new, global audience of DIY fans everywhere.”
“Together, our goal is to inspire and mobilize a different type of DIY movement and provide inspirational content that resonates with an engaged, informed and creative community, across all digital platforms,” said Quinonez.
Tune in to 3 Minute DIY with Jeanine Amapola each week on Thursdays to bemakeful.com.
For additional information, please visit: www.bemakeful.com
About Jeanine Amapola:
Jeanine is a rising talent, host and personality. The gifted public speaker (who has spoken at the NewFront Presentations in New York City and Google offices across the country) is most known for her YouTube platform. The recent college graduate from the University of Texas is breaking out of the digital influencer world as a mainstream talent. Jeanine has partnered with some of the world’s most recognized brands including Starbucks, Neutrogena, Apple and Maybelline. She also was featured recently in a spread for Teen Vogue. Jeanine has more than 1.7 million engaged followers across her social media platforms with over 47 million views on her YouTube channel alone. Jeanine is repped by Abrams Agency in New York.
Makeful is the quintessential DIY destination for living your best creative life for the millennial woman. The digital brand produces original, premium videos for audiences seeking vivacity in the everyday. We believe that creating is equal parts expression and having fun — we’ll inspire you to make space for making something beautiful, all your own. bemakeful.com
About Omnia Media:
Omnia Media, founded in 2012, has grown audiences on its talent network beyond 2 billion monthly views and specializes in servicing highly engaged communities in Gaming and DIY. Based in Los Angeles, the digital content studio dedicated to uniting creators, passionate communities and immersive storytelling, and includes a roster of top talent and trendsetters, a publishing portfolio amassing over 10 million monthly unique visitors and a social media footprint of over 200 million followers.