
(Hong Kong – Apr 1, 2020) – Blue Ant Media, an international content producer, distributor and channel operator, announced today that Smithsonian Channel has landed on myTV SUPER, bringing the non-fiction brand to the OTT platform’s 8.3 million+ subscribers throughout Hong Kong. Launching today, Smithsonian Channel is the latest addition to myTV SUPER from Blue Ant Media’s suite of premium channels, which also carries Blue Ant Entertainment, Blue Ant Extreme and Love Nature 4K. The deal is part of an ongoing partnership between Blue Ant Media and Smithsonian Networks to expand the brand’s footprint internationally.
Smithsonian Channel is affiliated with the Smithsonian Institution, the world’s largest museum, education and research complex. As part of the Smithsonian family, there’s a limitless scope of stories, subjects and worlds to explore. Smithsonian Channel continues to explore subjects from around the globe while breaking new ground with creative ideas, formats and genres that redefine non-fiction programming.
myTV SUPER viewers can now enjoy documentaries spanning across a wide range of genres such as air and space, history, science, nature, and pop culture. Some of the top titles include Aerial Cities, which takes viewers on a thrilling flight across busy cityscapes and quiet landscapes; Air Warriors, an in-depth look into the origins and engineering of the most iconic military aircrafts that have revolutionized aerial warfare; Apollo’s Moon Shot, a six-part series that retraces an era when NASA’s team of engineers and astronauts gambled everything to embark on humankind’s most ambitious journey; and Million Dollar American Princesses: Meghan Markle, a one-off special that compares the British monarchy’s newest princess with other actresses and heiresses who married into European nobility, such as Grace Kelly and Rita Hayworth.
“We are thrilled to launch Smithsonian Channel in Hong Kong with our partner myTV SUPER,” said Beatrice Lee, CEO, Asia Pacific, Blue Ant Media. “Smithsonian Channel’s content is not necessarily about having all the answers, but about asking the most interesting questions. Complex narratives and characters, open-ended questions, and still-unsolved mysteries all resonate with what our modern audience wants from their entertainment experience. We envision Smithsonian Channel becoming the go-to factual channel for Hong Kong audiences to feed their curiosity and enrich their minds.”
“We are extremely excited to expand our relationship with Blue Ant Media and offer Smithsonian Channel to myTV SUPER subscribers. With the addition of Smithsonian Channel, myTV SUPER viewers now can enjoy award-winning original documentaries as well as historical, cultural and scientific heritage programs across the globe,” said Kwai Hing Lam, COO, MyTV Super Limited.
Subscribers to myTV Super can watch Smithsonian Channel’s premium content on myTV Super (channel 407) as part of the Blue Ant Entertainment pack. The pack is available as a standalone subscription or as part of the myTV Gold subscription. Smithsonian Channel is available in the USA, Canada, Latin America, Brazil, UK & Ireland, Sub-Saharan Africa, Singapore Indonesia, Taiwan, South Korea, Papua New Guinea, Malaysia and the Maldives.
Blue Ant Media’s roster of linear and SVOD platforms available for distribution internationally also include children’s nature broadcaster, and joint venture with AT&T, ZooMoo Networks; family-friendly, wildlife and nature brand Love Nature 4K, now available in 150 million homes worldwide; Arcade Cloud, an animated and live action YouTube gaming channel with 250 million+ views; lifestyle and DIY specialty channel, Makeful; Blue Ant Entertainment, Asia-Pacific’s home to top drama and reality series, late night talk shows and high profile award shows such as Motherland: Fort Salem, Devils, The Late Late Show with James Corden and The Golden Globes; and Blue Ant Extreme, which airs popular series, extreme sports and adventure-reality content, including Ninja Warrior UK, Spy Games, and Paranormal Survivor.
Blue Ant Media is an international producer, distributor, channel operator and gaming video content company. We own and operate numerous production companies in North America and Asia-Pacific under the Blue Ant Studios banner, creating content for broadcasters and streaming platforms in multiple genres including factual entertainment, natural history, documentary, adult animation and drama. Our distribution business, Blue Ant International, offers a substantial catalogue of content, including one of the world’s largest 4K natural history offerings. Blue Ant Media operates channels on multiple continents under 14 brands including Love Nature, Smithsonian Channel Canada, BBC Earth (Canada), ZooMoo, Arcade Cloud and more. Omnia Media, our gaming video content company, has the largest gamer talent network in the world. It creates and distributes gaming video content and podcast shows across digital and OTT platforms such as YouTube, Snapchat, Facebook, and more. Blue Ant Media is headquartered in Toronto, with eight international offices in Los Angeles, Singapore, London, Dunedin, Washington DC, Sydney, Beijing and Taipei. blueantmedia.com
Smithsonian Channel™, a ViacomCBS Inc. network, is where curiosity lives, inspiration strikes and wonders never cease. This is the place for awe-inspiring stories, powerful documentaries and amazing factual entertainment, available in HD and 4K Ultra HD across multiple platforms. Smithsonian Channel, winner of Emmy® and Peabody awards for its programming, is the home of popular genres such as air and space, travel, history, science, nature and pop culture. Among the network’s offerings are hit series including Aerial America, America in Color, America’s Hidden Stories, Apollo’s Moon Shot, The Pacific War in Color and Air Disasters, as well as critically-acclaimed specials that include The Green Book: Guide to Freedom, Black Hole Hunters and Princess Diana’s Wicked Stepmother. Smithsonian Networks also operates Smithsonian Channel Plus™, a subscription video streaming service delivering over a thousand hours of the Channel’s stunning and diverse library of documentaries and series in HD and 4K Ultra HD. Smithsonian Channel is also available internationally in Canada, Singapore, Latin America, the UK and Ireland. To learn more, go to smithsonianchannel.com, or connect with us on Facebook, Twitter, and Instagram.
-30-