Toronto, ON (May 30, 2016) – Summer is finally here and Cottage Life magazine is kicking off the season with a fun surprise for readers. The magazine has included a first-of-its-kind colouring page in the publication’s early summer Family Issue, on newsstands now. The intricately detailed illustration is a whimsical depiction of the cover photograph, on-trend with the phenomenal popularity of adult colouring books. Sponsored by Beaver Homes & Cottages, the tear-out page, printed on uncoated paper stock, is perfect for colouring and gives readers a list of 50 ways to celebrate summer on its flip side.
“Our early summer Family Issue is a great fit for this innovative, on-trend offering for our iconic print magazine,” said Michelle Kelly, Editor, Cottage Life magazine. “Adult colouring books have become a phenomenon, attracting people of all ages looking to unplug from their day-to-day and what better place than the cottage to sit with your family and friends and engage in this relaxing and meditative activity.”
Cottage Life is supporting this initiative across its social platforms with an interactive contest. Readers of the print magazine will be encouraged to share their final creations on Instagram and Twitter with #CottageLifeColours. A Cottage Life led judging panel will select the best entry and will award the winner with a set candles from Cottage Life’s own branded merchandise line-up, the Weekend Collection, available now at select retailers. The contest runs until July 18.
Cottage Life Media, a division of Blue Ant Media, has been the definitive source for weekend living entertainment since 1988. Cottage Life Media publishes Cottage Life and Cottage Life West magazines and broadcasts the Cottage Life television channel across Canada. Cottage Life Media produces the annual Spring and Fall Cottage Life Shows in Toronto and the Edmonton Cottage Life & Cabin Show. cottagelife.com
Blue Ant Media is a privately held international media company that owns and operates 10 media brands including Cottage Life, Love Nature, Smithsonian Channel Canada and Makeful. Blue Ant Media creates and distributes content worldwide ranging from nature to DIY, outdoor living to music, engaging fans across television, digital, magazines and live events. The company also owns Omnia Media, a YouTube network and Choice TV, a broadcast channel in New Zealand. Blue Ant Media is based in Toronto and has offices in Los Angeles, London (UK) and Auckland. blueantmedia.com