The partnership unlocks best-in-class, 3D and AR advertising technology, redefining how brands connect with consumers on TV screens and beyond
Media Pulse named exclusive Canadian sales partner for 3Rock Global
Sizzle: https://www.youtube.com/watch?v=SzjHGWyplYE
(Toronto, ON – November 25, 2025) – Media Pulse, a Blue Ant Media company and connected TV (CTV) marketplace, announced today that it has secured the exclusive Canadian rights to 3Rock Global’s 3D and Augmented Reality (AR) advertising capabilities. The agreement gives Media Pulse’s clients direct access to cutting-edge 3D and AR technology, enabling them to deliver immersive brand experiences across multiple touchpoints. The technology brings interactive visuals to life on standard TVs, mobile devices and real-world 3D DOOH (digital-out-of-home) environments, without the need for specialty screens or 3D glasses.
“Partnering with 3Rock Global strengthens Media Pulse’s position as the go-to CTV marketplace and allows us to offer our clients pioneering, immersive advertising opportunities that deliver measurable impact” says Deborah Gurofsky, SVP and Managing Director, Media Pulse. “With this new product, we’re able to give brands a competitive edge to create next-level campaigns that capture viewers’ attention, encode the brand in their memory and build lasting emotional connections, which is at the core of what we do.”
“We’re delighted to announce Media Pulse as our first ever third-party partner in Canada. This collaboration is more than a market entry; it’s a commitment to raising the bar for immersive brand experiences across the Canadian media landscape,” says Ian Brookes, CEO, 3Rock Global. “Media Pulse’s leadership and reputation as a trusted marketplace ensure brands now have a measurable, innovative way to tell their stories and achieve real impact.”
Based in the UK, 3Rock Global combines creative innovation with neuroscience-driven insights to decode how audiences connect with brands. Its 3D and AR campaigns use interactive features that actively engage viewers, a method proven to create emotional connections, build brand loyalty, and drive repeat purchases. This approach also heightens attention, boosts memory recall and delivers 2.5x higher ROI than traditional 2D advertising.
Through this partnership, Media Pulse’s clients gain a measurable new medium that cuts through the noise, enhances customer experiences and strengthens brand storytelling. Global brands such as Coca-Cola, Prada, and Bacardi have already enlisted 3Rock Global’s technology in other territories, and now Canadian advertisers can access their innovative services via Media Pulse.
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Media Pulse, a Blue Ant Media company, is an exclusive Connected TV marketplace delivering measurable and business-impacting Connected TV advertising strategies for Canadian brands as well as enhanced revenue opportunities for media owners and publishers. mediapulse.ca
3Rock Global is a leading ad-tech company specialising in immersive 3D and AR creative content that helps brands cut through the noise and drive measurable impact. Its platform delivers high-attention campaigns for advertisers worldwide, supported by science-driven analytics and a sustainability-first production approach. 3rockglobal.com